Simon Says: If It’s Uncomfortable for You, It’s Uncomfortable for Them

OK.  I’m a little disappointed.  So far, American Idol Season 9 is off to a weak start.  I’m not sure what’s happening, but there really haven’t been any stand-out performances so far.  I hope it get’s better; I’m really starting to miss Adam.

One thing did stand out though: Simon told one of the contestants (who looked like he was terrified throughout his entire performance), “If it’s uncomfortable for you, it’s uncomfortable for the people who are watching you.”  And that’s tonight’s American Idol business lesson: your mood is catchy.

Like it or not, the people around you are tuned in to your mood.  This is especially true in a sales situation.  If you’re nervous or desperate or distracted, you’re going to make your prospect uncomfortable.  And people who are uncomfortable don’t buy.  So what can you do?

First, determine what’s making you uncomfortable; then figure out how to overcome it.  Is it a lack of preparation?  That’s easy to fix: prepare better.  Is it a lack of experience?  That’s okay: it’ll get better with time if you don’t give up.  Is it because you’re afraid they’re going to say “No”?  Get over the fear of “No” by having more people say it to you.

I don’t know what to tell the hapless contestants on American Idol this season, other than to step up their game.  I do know what to tell you though: learn to make the people around you (whether co-workers, family or prospects) comfortable and they’ll be happy to help you succeed.

And what’s the outlook for the guys this week?  I say it’s time for Jermaine and Tim to call Southwest’s reservation line to book their return flights.  Have a safe trip home guys, and try again next year!

3 Responses to Simon Says: If It’s Uncomfortable for You, It’s Uncomfortable for Them
  1. BizSugar.com
    February 24, 2010 | 11:53 pm

    Yet Another American Idol Business Lesson | The Motivation 101 Blog…

    If you’re uncomfortable in a sales situation, you make your prospect uncomfortable; uncomfortable prospects don’t buy. What can you do to get comfortable?…

  2. [...] off, I’d just like to acknowledge that my American Idol predictions last week (here and here) were a bit off.  No worries, though…a 25% closing ration isn’t bad!  Tune in [...]

  3. [...] your solution, you need to make the atmosphere comfortable for your prospect.  Remember: uncomfortable prospects don’t buy.  The more relaxed you are, the more relaxed your prospect will be.  And you should be relaxed; [...]

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